An accomplished physician with decades of medical experience, Dr. James Morales serves as the CEO and medical director of RockDocs NJ, LLC, where he oversees medical care for patients working in the arts and entertainment industries. In 2020, Dr. James Morales founded VIP Wellness, where he also holds the position of medical director. In this role, he is responsible for managing patient treatment at multiple offices for orthopedic and musculoskeletal conditions.

According to the World Health Organization (WHO), about 1.71 billion people are suffering from at least one musculoskeletal condition. A musculoskeletal condition is characterized by an injury or health condition that affects the joints, muscles, or bones. Typical examples include arthritis, traumatic fractures, systemic lupus erythematosus, back pain, and carpal tunnel syndrome. The vast majority of sports injuries include a minimum of one musculoskeletal injury.

Musculoskeletal conditions primarily cause locomotive functional limitation and diminished dexterity. The WHO declared musculoskeletal conditions the prime cause of disability worldwide. The most common disability-associated musculoskeletal condition is back pain.